—《欢乐纳瓦》 HDD 杨波
With the intersection of heaven and earth, a free heart burns on the horizon, and the lingering sun is in the distance.
"Happy Nava" HDD Yang Bo
Nang is the most well-known food in traditional Xinjiang. With the development of society and the improvement of people's awareness, the varieties of Nang are becoming more and more abundant. The varieties are novel, and the taste has its own characteristics. In the current society, Nang is loved by consumers, and even attracts more people from outside Xinjiang. Traditional food can develop over the years and play an important role in today's food industry. The story and cultural background behind it are worth studying and understanding.
The space is mainly for operational functions, which is divided into three blocks as a whole. On the left is Danan area, which is the main functional area, including the production and sale of Nang; in the middle is the exhibition area, which is mainly for the display of national characteristic cakes; on the right is the kitchen part, which is mainly for the production and basic processing of cakes.
The concept of space image design of this scheme is to use a simple method, using several materials with different old and new textures to artistically collide and combine, so as to reflect the concept of time, abstractly express a story about Nang, or form a story background, which will not only reflect the extensive and precipitation of traditional culture in the past, but also highlight the time of advancing with the times Elegant and elegant.
Space design can feel the past, present and future of products through visual impact. In the future brand building, we dig a real story or legend related to Nang as the basic background, and derive more content related to the product. Finally, from the space to the product itself, we will form a complete brand image with great characteristics.
When it comes to Xinjiang, what can you think of?
Sky, high, earth, wide, mountain, quiet, water, show,
The people and things in Xinjiang are rough and exquisite,
Talk, straightforward and funny, amorous feelings, simple and unadorned, eat and drink, delicious,
Play, do as you please, everything is so emotional!